Performance Marketing Course in Jalandhar
Performance Marketing Course at techcadd Jalandhar is built around multi-platform paid advertising focused on measurable ROI, taught through live projects instead of just theory, with three flexible durations so you can go as deep as you need.
- Live client projects
- Practitioner trainers
- Placement support
- Certificate + internship
- Duration
- 3 to 9 Months (Flexible Tracks)
- Mode
- Classroom & Online
- Eligibility
- Class 12 pass or graduate; comfort with numbers and dashboards is helpful but not required.
- Includes
- techcadd Google Ads Certificate, with guidance for the official Google Ads certification exams.
- Level
- Beginner
- Students trained
- 25,000+Students trainedsince 2007
- Google rating
- 4.9★Google rating556+ reviews
- Practical training
- 100%Practical traininglive client work
Course overview
<p>Performance Marketing Course in Jalandhar at techcadd Jalandhar is designed for students and working professionals in Punjab who want practical, job-ready skills in multi-platform paid advertising focused on measurable ROI. The program runs on a 3, 6 or 9-month track: the 3-month track builds the foundations, the 6-month track adds advanced tools and strategy, and the 9-month track goes all the way to agency-level, AI-assisted operations.</p><p>Every module pairs a short concept walkthrough with a hands-on task, so by the end of the course you have real campaigns, pages or reports in your portfolio — not just notes. Batches are small and hybrid, mixing in-person guidance with self-paced practice, and mentorship continues through placement preparation.</p>
Industry-Ready Training in Paid Media Program
- 100% practical, project-based learning
- AI tools integrated into every module
- Live client projects under trainer supervision
- Internship letter and placement support
- Small batches with daily doubt clearing
Choose the rightduration for you
3-Month Foundation Track
Modules 1 – 6
₹21,500 · Foundation track covering Buyer psychology, funnels and campaign maths, Brand positioning and competitive intelligence, Ad creative production in Photoshop and Canva, WordPress and Gutenberg website building, Keyword research, on-page SEO and content, Local SEO and Google Business Profile and more (8 core skills).
6-Month Advanced Track
Modules 1 – 6
₹42,000 · Everything in the 3-month track plus Generative AI, prompting and custom assistants, Conversion copywriting and content systems, Video production and short-form editing, Elementor Pro landing page building, WooCommerce stores and professional plugin stack, Technical SEO, schema and site health and more (18 skills total).
9-Month Mastery Track
Modules 1 – 6
₹66,500 · Everything in the 6-month track plus AI video generation and synthetic UGC ads, Niche Instagram channel launched from zero, Mobile cinematography and 15-day reel sprint, Vibe-coded web design with Lovable, Shopify store development and D2C operations, Site migration, performance and maintenance and more (30 skills total, full agency-ready program).
| Module | 3 Months | 6 Months | 9 Months |
|---|---|---|---|
| 01Google Ads FoundationsAccount structure, Keyword match types, Bidding basics | Included | Included | Included |
| 02Search & Display AdsAd copywriting, Display targeting, Remarketing | Included | Included | Included |
| 03Shopping & PMaxMerchant Center feed, Shopping campaigns, Performance Max setup | Included | Included | Included |
| 04YouTube AdsVideo ad formats, Audience targeting, Creative best practices | Included | Included | Included |
| 05Tracking & AnalyticsGA4 setup, GTM conversion tracking, Conversions API | Included | Included | Included |
| 06Reporting & OptimisationDashboards, A/B testing, Budget scaling | Included | Included | Included |
Who can dothis course
The Performance Marketing Course in Jalandhar course is built for people at six different starting points, and the batch is deliberately mixed. What matters far more than your background is turning up consistently and finishing what each module asks you to build.
Students after 12th
Join from any stream. You start from fundamentals with no assumed knowledge, and most students run the course alongside a degree at a Jalandhar college using the weekday or weekend batch.
Graduates and final-year students
If you are finishing a BA, BBA, B.Com, BCA or B.Tech, this is the shortest route from degree to salary. Enter placement season with project work in hand instead of a blank CV.
Working professionals
The weekend batch exists for people already earning. Career switchers typically become interview-ready for Google Ads Executive roles within five to six months without leaving their current job.
Business owners and freelancers
Owners take this course to stop outsourcing work they cannot judge. Freelancers take it to bill clients beyond Punjab, since location does not limit remote work in this field.
Career restarters
A gap on the CV counts for less than work you can point at. The course starts at zero and finishes with a portfolio and a documented internship letter, which is what an interviewer asks about after a break.
Self-taught learners
If free videos left you with notes but nothing built, what changes here is a trainer who reviews what you produced this week and a deadline attached to every module.
Performance Marketing Course in Jalandhar Is Powering the Next Generation of Industry Leaders
- Live client work from week one, supervised by a trainer, not slides, not simulations.
- Google Ads Executive roles in Punjab start around ₹2.8–6.5 LPA a month for a fresher with a working portfolio.
Reviewed by mentors. Built for interviews.Why this programmeis worth your year
Businesses that want fast, measurable results turn to Google Ads, and agencies need people who can set up clean tracking and actually manage a budget responsibly, not just launch a campaign. That gap is the whole argument for this course: there is local demand, there are budgets, and there are very few trained people to hand the work to.
What separates this from a playlist of tutorials is supervision on real work. From the second half of the course you build on live client projects with a trainer beside you, make decisions that have consequences, and correct them the following week. That loop is the skill. No employer in Jalandhar will take your word for it without work they can inspect.
Be realistic about the money. A fresher who finishes with a working portfolio typically starts around ₹2.8–6.5 LPA a month locally, and moves up quickly with experience. Roles include Google Ads Executive, PPC Specialist, Performance Marketing Executive, Media Buyer, Analytics Executive, Paid Search Manager. The ceiling is high, but it is earned. Nobody pays a beginner well for a certificate alone.
The alternative is what most people try first: free videos, a cheap online course, six months of drifting, and knowledge you cannot demonstrate. A structured programme with live projects, a mentor who corrects you, an internship letter and a placement cell that actually calls employers is the difference between knowing the subject and being hired to do it.
Students reach the Jalandhar centre from Model Town, Urban Estate, Adarsh Nagar, Basti Bawa Khel and Rama Mandi, with weekend students travelling in from Phagwara, Kapurthala, Nakodar, Hoshiarpur and Adampur. Whether you have just finished 12th, are completing a degree at a local college, or are switching from a non-technical job, the course starts at zero, which is why weekday, evening, weekend and 1-on-1 timings all exist rather than a single fixed slot, with every class running two hours.
What you will
actually build
The syllabus is arranged so every module produces an asset rather than a set of notes. You will cover live ad account practice, search, display, shopping & youtube, ga4 & gtm setup, conversion tracking, budget optimisation, and finish with a live project built on Google Ads, Google Analytics 4, Google Tag Manager. Modules run in the order a real project runs: foundations first, then the core skills, then applied work under supervision, then the portfolio and interview preparation that turn all of it into an offer letter.
Google Ads Foundations
- Account structure
- Keyword match types
- Bidding basics
Get Certified in
Paid Media Program
Complete the course with a portfolio of live projects and receive an industry-recognised certificate, plus a documented internship letter accepted by Punjab universities.
Computer Education · JalandharCertificateof Project ExcellenceThis is to certify thatStudent Namehas designed, built and deployed a live capstone project in Paid Media Program, reviewed and graded under industry mentorship.
Computer Education · JalandharCertificateof Course CompletionThis is to certify thatStudent Namehas successfully completed the professional training programme in Paid Media Program with a grade of A+.
Two certificates on completion — the course certificate and a separate capstone project certificate.
One course.A mesh of real tools.
Everything below is installed on the lab machines and used on live client work, not shown once in a slide and forgotten.
Where this coursetakes you
The roles this opens, what they pay in Punjab and beyond, and who is hiring for them — the same figures our free Salary Estimator publishes, not a brochure number.
Google Ads Executive
Sets up, monitors and optimises Search, Display and Shopping campaigns.
PPC Specialist
Focuses on keyword strategy, bidding and ad copy testing across paid search.
Performance Marketing Executive
Manages budgets across Google and other paid channels to hit lead or sales targets.
Analytics Executive
Owns GA4, GTM and reporting so every campaign's performance is measurable.
Learn it. Build it. Make it yours.
Every project moves through the same loop: understand the brief, build with guidance, then explain the decisions behind your work.
Understand
Break a real requirement into a clear plan and the right tools.
Live Search CampaignBuild
Work hands-on with trainer feedback while the decisions are still easy to change.
Conversion Tracking SetupPresent
Turn the finished work into a portfolio story you can defend in an interview.
Multi-Format Ads PlanHands-on projectsyou will ship
Live Search Campaign
Plan, launch and optimise a real Google Search Ads campaign with a small budget.
Conversion Tracking Setup
Configure GA4 and Google Tag Manager end to end for accurate conversion tracking.
Multi-Format Ads Plan
Design a combined Search, Display and YouTube campaign for a sample brand.
How techcaddcompares
See how techcadd's Performance Marketing Course in Jalandhar programme stacks up against what you will find at most other institutes in Jalandhar.
| Feature | techcadd | Other institutes |
|---|---|---|
| Training style | 100% practical, hands-on from day one | Mostly theory with occasional demos |
| Projects | Live client work under trainer supervision | Pre-built demo projects or none |
| Batch size | Small batches, trainer sees your screen daily | 30-50 students per batch |
| Trainers | Working professionals who still deliver projects | Full-time lecturers with textbook examples |
| Internship | Documented internship on real client work | Certificate only, no real work exposure |
| Placement support | Dedicated cell, mock interviews, drives until placed | Job portal links or a single drive |
| Doubt clearing | Open lab hours and unlimited doubt sessions | Fixed class hours only |
| Certificate | Industry-recognised certificate + internship letter | Institute certificate only |
Why students choosetechcadd
Live Campaign Practice
You set up and manage real campaigns with tracking, not simulations.
Every Format Covered
Search, Display, Shopping, Performance Max and YouTube ads are all part of the program.
Tracking Done Right
GA4 and Google Tag Manager are taught properly so conversions are measured accurately.
Budget Discipline
You learn to read performance data and make real spend decisions, not just turn campaigns on.
Choose howyou want to learn
Every mode covers the same syllabus, projects and placement support. Pick the schedule that fits your life.
Classroom Training
Learn in techcadd's air-conditioned labs with licensed software, a projector and a trainer who sees your screen daily. Weekday batches run Monday to Friday, 2 hours per session.
Learn moreOnline Live Classes
Join live instructor-led sessions from anywhere. Screen sharing, real-time doubt clearing and the same assignments as the classroom batch, with recordings available for 7 days.
Learn moreWeekend Batches
Saturday and Sunday batches for working professionals and college students. Same syllabus, same projects, same placement support — just a different calendar.
Learn more1-on-1 Personal Training
Set your own schedule with a dedicated trainer. Ideal for professionals with shifting rosters or anyone who wants to move faster than a batch allows.
Learn moreWhat our studentsin Jalandhar say
- Google
I travelled in for the weekend Performance Marketing Course in Jalandhar batch and it was worth every trip. Small batch, real work, no time wasted on theory nobody uses.
Karan MehtaB.Tech Student · Jalandhar Googletechcadd's placement cell kept calling me for drives until I was placed. That persistence mattered more than the certificate for Performance Marketing Course in Jalandhar.
Sandeep KaurPlaced Fresher · Phillaur GoogleI was switching careers and worried I would be behind. Half the Performance Marketing Course in Jalandhar batch were doing the same thing, and nobody made me feel slow.
Harpreet KaurSoftware Trainee · Jalandhar GoogleI travelled in for the weekend Performance Marketing Course in Jalandhar batch and it was worth every trip. Small batch, real work, no time wasted on theory nobody uses.
Karan MehtaB.Tech Student · Jalandhar Googletechcadd's placement cell kept calling me for drives until I was placed. That persistence mattered more than the certificate for Performance Marketing Course in Jalandhar.
Sandeep KaurPlaced Fresher · Phillaur GoogleI was switching careers and worried I would be behind. Half the Performance Marketing Course in Jalandhar batch were doing the same thing, and nobody made me feel slow.
Harpreet KaurSoftware Trainee · Jalandhar
- Google
I joined the Performance Marketing Course in Jalandhar batch with almost no background and finished with a project I could actually show. The trainers correct your work daily rather than just moving to the next slide.
Rohit SharmaJunior Analyst · Phagwara GoogleWhat made Performance Marketing Course in Jalandhar click for me was the lab time. You can sit after class and someone will still explain it until you get it.
Simranjeet SinghFreelancer · Kapurthala GoogleThe Performance Marketing Course in Jalandhar course got me interview-ready faster than I expected. My interviewer asked to see my project and that was the whole conversation.
Anjali VermaCareer Switcher · Jalandhar Cantt GoogleI joined the Performance Marketing Course in Jalandhar batch with almost no background and finished with a project I could actually show. The trainers correct your work daily rather than just moving to the next slide.
Rohit SharmaJunior Analyst · Phagwara GoogleWhat made Performance Marketing Course in Jalandhar click for me was the lab time. You can sit after class and someone will still explain it until you get it.
Simranjeet SinghFreelancer · Kapurthala GoogleThe Performance Marketing Course in Jalandhar course got me interview-ready faster than I expected. My interviewer asked to see my project and that was the whole conversation.
Anjali VermaCareer Switcher · Jalandhar Cantt
Choose the right duration for you
Start with the time you can commit consistently. Every track begins with practical foundations, then adds depth as your goals grow.
3-Month Foundation Track
₹21,500 · Foundation track covering Buyer psychology, funnels and campaign maths, Brand positioning and competitive intelligence, Ad creative production in Photoshop and Canva, WordPress and Gutenberg website building, Keyword research, on-page SEO and content, Local SEO and Google Business Profile and more (8 core skills).
6-Month Advanced Track
₹42,000 · Everything in the 3-month track plus Generative AI, prompting and custom assistants, Conversion copywriting and content systems, Video production and short-form editing, Elementor Pro landing page building, WooCommerce stores and professional plugin stack, Technical SEO, schema and site health and more (18 skills total).
9-Month Mastery Track
₹66,500 · Everything in the 6-month track plus AI video generation and synthetic UGC ads, Niche Instagram channel launched from zero, Mobile cinematography and 15-day reel sprint, Vibe-coded web design with Lovable, Shopify store development and D2C operations, Site migration, performance and maintenance and more (30 skills total, full agency-ready program).
Frequently Asked Questions
techcadd runs Performance Marketing Course in Jalandhar over 3 to 6 months depending on the track you choose. Weekday, evening and weekend batches cover the same syllabus, and 1-on-1 training is available if you would rather set your own pace. Every class runs for 2 hours, whichever format you choose.
Fees depend on length: 3-month tracks run ₹20,500–₹25,500, 6-month tracks ₹42,500–₹56,500, and 9-month tracks ₹65,500–₹75,500. techcadd counsellors share the exact fee for the length you choose and EMI options on request, and a demo class is free.
Students after 12th, graduates and final-year students, working professionals switching careers, and business owners all join this course. You start from fundamentals, so a technical background helps but is not required.
Graduates typically move into roles such as Google Ads Executive, PPC Specialist, Performance Marketing Executive or Media Buyer. Businesses that want fast, measurable results turn to Google Ads, and agencies need people who can set up clean tracking and actually manage a budget responsibly, not just launch a campaign.
A fresher with a working portfolio typically starts around ₹2.8–6.5 LPA per month in the Jalandhar market, rising substantially within two years of experience. Freelancers handling multiple clients often earn more, since remote work is not limited by location.
No training provider can honestly guarantee a job, and you should be cautious of anyone in Jalandhar who claims one. techcadd guarantees placement support: CV reviews, mock interviews, portfolio preparation and repeated drives with hiring partners across Jalandhar and Ludhiana.
You will work hands-on with Google Ads, Google Analytics 4, Google Tag Manager, Google Merchant Center, YouTube Studio, Looker Studio and the supporting toolchain used on live projects. All practice happens in the lab on licensed software, not on demo screenshots.
Yes. Every student receives an industry-recognised certificate on completion plus a documented internship letter based on live client work. The internship satisfies the industrial training requirement at most Punjab universities.
Every module ends with something you built. Best Performance Marketing Course in Jalandhar Course & Training in Jalandhar finishes with a live project drawn from techcadd's own client delivery work, supervised by a trainer, which becomes the portfolio you take to interviews.
Yes. techcadd Jalandhar runs weekday, evening and weekend batches in parallel so working professionals and college students can both attend, and 1-on-1 training is available for a fully personal schedule. Every class (batch or 1-on-1) runs for 2 hours; book a free demo class to see the lab and meet the trainer before enrolling.
Not sure if Paid Media Program is the right fit?
One call with a counsellor is usually enough to find out. Book a free demo class and see the lab before you decide.
Ask aboutPaid Media Program
Send your question and a counsellor will call you back about batch timings, fees, EMI options, placement record, or whether this course fits your degree.
- Free counselling and demo class
- Weekday, evening, weekend or 1-on-1, all 2-hour classes
- Internship letter and placement support